Union Yes! website
PROJECT OVERVIEW
I recently redesigned a website that was cluttered and had poor navigation, making it difficult for users to find what they needed. The original site had an overwhelming amount of content, multiple links and buttons, articles, posts, and more on each page. I started by conducting user research to understand the needs and preferences of the target audience, which helped me define clear objectives for the redesign.
MY CONTRIBUTIONS
I audited the existing content, consolidating similar pages and removing unnecessary information to reduce clutter. I then created a clear and intuitive site map, grouping related content together and organizing it hierarchically. The navigation menu was revised to be more user-friendly, with clear and descriptive labels for each section.
I prioritized important content and implemented prominent call-to-actions to guide users towards key actions. The new design embraced a clean and modern aesthetic, utilizing white space to improve readability and visual hierarchy. Consistency in design elements was maintained throughout the site.
To ensure a seamless user experience across all devices, I adopted responsive design principles and tested the layout on various screen sizes. The result was a visually appealing, user-friendly website that effectively communicates the brand and meets the needs of the audience.