Fitness Supreme Website

PROJECT OVERVIEW

The goal of the project was to design a fitness and weight loss platform. Aside from connecting with highly educated fitness trainers the website also provides a wealth of information on how to improve your physical health and well-being. It also provides its users with the tools and knowledge they need to achieve their fitness goals, whether they’re looking to build muscle, lose weight, or simply feel better.

MY CONTRIBUTIONS

I worked as the UI designer on this project. In close collaboration with the client and their demands. Also, I directly communicated and collaborated with the UX team and engineering team and built the final UI designs.

Determining the needs. Who, what and why.

Design System

We started with defining the brand and determining its target audience. Fitness is a well known and well established niche in Dubai, and we used the familiar business grounds in our advantage to build a better fitness platform.
When I joined the project, the UX team has already done their part on defining the target audience and documenting all the findings which later lead towards implementation and creation of purposeful design.


In order to ensure consistency and cohesiveness across all user interface elements we defined all the basic elements. In that way we can save time when implementing changes throughout the product.


Final Results

Fitness Supreme as a client showed extreme satisfaction with the final result of their redesigned website. According to them they saw a huge increase in subscriptions and new clients.